For Brands

Access to your audiovisual inventory on an online library

Campaigns, files, logo, graphics, footage and versions have total online visibility, easy to consult and with immediately access to re- use. You will never have to wait for a copy or accumulate CDs full with impossible files to consult.
> Administración

Reliability

During all the approval´s process multiple copies of your material are published on messaging apps or in the cloud. Keep your campaigns safe by controlling the access to the files and identifying every authorized user.
> Flujos de Trabajo

Consistency on the brand´s standards

When the brand material is post produce and end it in Lathink you have de guarantee that the images´ guidelines and the communication are follow in detail. We became in the memory and the brand protector.
> Post y Finalización

More efficient approvals

The collaborative applications of the online revisions result in approvals to 90% faster thanks to the ease to make comments and to the completed visibility of the approved versions and unapproved.
> Comunicación

Your audiovisual heritage insured

Control your assets in one place, from the footage until de versions and protect your investment in 3 storages and security’s levels: S3, LTO- 6 in vault and local’s service.
> Administración

Avoid the cost of an infringement to the copyright

Keep registry of the talent that you hired, automate timely expiration alerts or the rights ‘cession renewal and restrict the use of the content on territories or unauthorized dates.
> Licencias

Your own Web space

Is the image but also the security and confidentiality to have a private access to your projects. Lathink.tv/marca
> Administración

Control on the creative process, production and distribution

Our work flow integrates all the process in the same place, allowing you project traceability starting with the script, it step by preproduction and filming and it trip by animation and ending, until the final mile on the media distribution.
> Animación
> VFX
> Post y Finalización
> Contenido
> Comunicación
> Distribución

For Agencies

3D Animation, VFX and postproduction 

The 3D production, the composition and the audio and video ending is made in – house, on the Lathink Bogotá´s headquarters. Our workflow integrates all the digital processes, what guarantees a higher quality with higher speed on execution times.  4K edition´s rooms, audio studio, Composition on Nuke and AF, Animation on Maya and 4D Cinema, render on Arnold, color on Scratch and Davinci.
> Animación
> VFX
> Post y Finalización

Online projects´ creation

Create a project, fill the brief, adjunct documents and start the production process.

Versions’ request 

Starting from an approved project you can apply for new versions with content, duration, rights cession modifications, etc.
> Flujos de Trabajo

Creative supervision

Direct and supervise online the projects on production in the same moment that they are ready to check, or automate your workflow with alerts and actions that allow to the team to be connect and to answer in time.
> Flujos de Trabajo

Faster approvals, higher profitability

47% of the creatives teams says that the delays on the creative piece’s approval are the principal reason which the delivery dates are not accomplished. Connecting opportunely the material on production and managing opportunely the revisions with automated alerts are diminished the delays and increase the profitability.
> Comunicación

Greater visibility, less delay

59% of the artist says that their revision’s process requires 3 or more versions before it’s approve because of the communication difficulties. On Lathink.tv you have the visibility in real time of the not approved versions and the comments, reducing the possibilities of rework or objectives dispersion.
> Licencias

Online video’s library

This means that your videos are available for immediate queries on the web but also means that they are physically online with the original files, so any action or automation start running immediate and without the risk to make mistakes.
> Administración

Copyright validity alert

Keep the control of the rights´ cession validity of all the artist that are involved on the content you produce for your clients and receive timely alerts of expiration and renewal to avoid copyright laws´ infractions.
> Licencias

Talent’s database

Collet the talent´s information, companies, production´s personal or postproduction related to every produced content and manage every technique file digitally and not in calculation tables.
> Licencias

Content´s cataloging

Catalog every project with all the required metadata to make smart searches for projects, users, approbations, productions´ status and talents, or for automate actions like expiration´s dates, transcoding, You Tube publication and direct distribution to the media.
> Administración
> Distribución

Digital content administration

Centralize in just one place all the audiovisual content you produce, from the footage until the versions. Have online access to the content during the creative process and even after, to recreate new content and extend their useful lifetime.
> Administración

For Planners

Direct link to the approved content to order

Once the video is approved, the planners are immediately notified so they can visualize it, confirm de ISCI number and make the orders of instantly distribution.
> Distribución

Automated transcoding and distribution

Once the content is organized for it distribution, the platform prints the clapperboard and conform the video in an automatic way according to aspects each media in less than 5 minutes. Once this pass quality control, the file is distributed the same day or in the agreed term in the order.
> Distribución

Collaborative Teams

Choose your collaborative planners teamwork, purchasing executives, traffickers media representatives to share with them the status of each distributed file, the query links and the video download. All the team is perfectly aligned around the content.
> Comunicación

Distributed content´s visibility

As much as the orders as the distributed files are organized in folders according to a big number of criteria that depends on the needs of each planner: brand, country, due date, date on air, copyright date expiration, network, etc.
> Flujos de Trabajo

For Media

Your own transcoding web´s app

The media can have their own space web lathink.tv/medio and invite to your clients to manage their content´s delivery in a platform that transcode the videos in minutes and catalog and stores them on an online library.
> Distribución

Online file´s library

Access to the multiple clients´ transcoded files to consult, check the content, confirm received, write comments and download it. The media make themselves work net´s members of their clients with a VIP pass to the shared content in the past and to the one that is ready to be published.
> Distribución

Alerts and files search

Through the smart searches, the files can be organized by any type of criteria: due date, date on air, client, brand, campaign, duration, etc. and can automate alerts that warn when this files are available to download.
> Flujos de Trabajo

For Production Houses

Your own web space to manage de approvals.

Your own web space lathink.tv/name where you can manage your projects and comments and budget approvals creative´s focus, casting, pre-production, versions and final videos, with their providers, the agencies o the advertisements.
> Administración
> Comunicación

From the film to the online edition

After the footage is cataloged is ingested and a few hours later is published online- in folders by scenes, product, action, good takes, etc. – So the director can have access from any device, find, select and edit himself sequences on proxy as a reference.
> Flujos de Trabajo

Log in, cataloging and edition on set

Say good bye to the material visualization´s hours because from the film it´s cataloged and the footage is organized to be edited on the set or in the room 10 times faster.
> Flujos de Trabajo

From the film to the online edition

After the footage is cataloged is ingested and a few hours later is published online- in folders by scenes, product, action, good takes, etc. – So the director can have access from any device, find, select and edit himself sequences on proxy as a reference.
> Flujos de Trabajo
> Post y Finalización

From the director´s approach or the client correction until Adobe Premier.

When the room´s editor receive a director´s sequence or one version with the client´s comments, he only has to load it in Premier and the project will automatically load the original footage to be ending. The intermediaries are removed, the hours on the room are reduced and increase the productivity.
> Flujos de Trabajo
> Post y Finalización

Versions´ histories and approvals

All the versions are availed for immediate queries on the web, with your comments and not approvals dates.
> Comunicación

A 3D ally, VFX and post in the other side of the screen.

Maya´s 3D animation and 4D Cinema, render on Arnold, composition on Nuke and Adobe AF, color on Scratch and Davinci, 4K edition´s rooms and audio studios. Our clients on US, China, UK, Brazil and Latam can certify our high quality, fast answer and the reliability that we can offer in the other side of the screen.
> Animación
> VFX
> Post y Finalización

Talent´s management

Keep an online registry of your artists, have relationship of the productions that they participate, have visibility of the rights´ cession validity and receive timely alerts of expiration or renovation to avoid legal sanctions.
> Licencias

Storage for your clients

You will have mint peace, store the footage and the editable files up to 3 storage and security´s levels: S3, LTO-6 in vault and local server. You can load the monthly service to the production´s costs.
> Administración